Canadian PR firm welcomes new vice-presidents for digital communications & public affairs
Argyle Public Relationships™, one of Canada’s largest independent public relations firms, bolsters its executive leadership team with the hires of David Gourlay as Vice President, Public Affairs, in Ottawa, and Terri McBay, Vice President, Digital Communications, in Toronto.
“The Argyle brand promise is about strengthening our clients’ relationships, reputations and brands with all their publics – from public sector decision-makers to empowered consumers making decisions online,” says Daniel Tisch, Argyle’s president and CEO. “We’re excited to invest in digital communications and public affairs, two of the fastest-growing segments of Argyle’s business.”
David Gourlay brings Argyle clients a decade of experience as a political advisor and public servant in the Canadian government and an advisor to the Mayor of Ottawa, followed by a distinguished private sector career representing Citibank and Oracle in the nation’s capital. As Argyle’s new Vice President of Public Affairs, Gourlay will lead the firm’s full-service office in Ottawa and serve as the lead advisor to clients with public sector interests.
Terri McBay joins Argyle from Ogilvy, one of the world’s largest advertising agencies, where she was executive director of social media. In this role, she led a period of exponential growth for the agency’s social media business and counselled a long list of top global brands. As Argyle’s new Vice President, Digital Communications, McBay’s expertise and creative edge positions Argyle as an agency with a unique relationship-oriented vision of digital strategy and services.
About Argyle Public Relationships™
Argyle helps major brands and respected organizations build and strengthen their relationships with the stakeholders who drive their reputations, brands and business success – across Canada and beyond. For more than 35 years, Argyle has been chosen by some of the world’s biggest brands, put big ideas onto the public agenda, and become one of Canada’s largest independent communications firms.
Argyle is a Canadian leader in awards for consumer marketing, corporate communications, health communications, public affairs, digital communications, branding and design. In 2015, Argyle was named by PROFIT 500 as one of Canada’s fastest growing companies. Argyle has offices in Toronto, Ottawa and Calgary, and affiliates across the country and around the world.