Green and White: Why we must dismantle racism in the environmental sector
They called it a Park Crawl. It was the summer of 2014, and one of Canada’s biggest environmental non-profits had pulled out all the stops to create the perfect engagement and climate change constituency-building event: an afternoon exploring the green spaces deep in the heart of downtown Toronto.
Food for thought: How CUSMA creates opportunity for agribusiness
The Canada-U.S.-Mexico trade agreement (CUSMA) came into effect on July 1st. Argyle’s Agribusiness and International Trade team has been tracking the agreement closely to assess its impact on trilateral trade in the agribusiness sector.
Chronicling COVID: Ryan Doyle, NewsTalk 1010
Radio has always been an important communication tool during major world events – from wars to natural disasters. Argyle’s Caroline De Silva spoke with NewsTalk 1010’s Ryan Doyle to discuss the role talk radio plays in times of crisis and change.
From pro-equity to anti-racism: How do we turn conversation into action?
There is a new urgency in the global conversation about racism. Led by the Black Lives Matter movement, this conversation is now happening across countless communities, companies and industries – including the public relations industry.
What's in a name? When it's yours, a lot.
Meet Bart. Naming your business is like naming your child. So, just imagine telling your son at 22 years old, his name is now Bartholomew. Tough conversation.
When silence isn’t golden
A personal reflection on racism, violence and our moral responsibilities as citizens. Watching the news this week has been a sickening, heartbreaking experience: the tragedies of lives taken, families torn apart and communities divided by anger, racism and violence.
Argyle named Canadian Agency of the Year for 2020
We’re proud to announce that Argyle, one of Canada’s largest and fastest-growing communications consulting firms, has been named 2020 Canadian Agency of the Year by PRovoke Media, the leading source of news and analysis on the global public relations industry.
Chronicling COVID: Adam Radwanski, Globe and Mail
As climate risk and action have become mainstream business and investor concerns in the last year, it finally felt like climate policy journalism would start getting the serious space that it deserved. At last, climate considerations would shape national dialogue about our future and priorities.
Stop utilizing! A plea for plain language
There was a time when those who could write, wrote. Then came e-mail, and blogs, and Twitter. Now we are all writers, putting out impossible amounts of content on a seemingly infinite array of platforms, and with COVID-19 we’ve seen an explosion of content – not all of it clear, and very little of it consistent.
Chronicling COVID: Lance Chung, Bay Street Bull
Lance Chung, Editor in Chief of Bay Street Bull, joins us this week for our Q&A series exploring COVID-19's effects on journalism. Lance and his team were putting together their ‘30 under 30’ spring issue when social distancing measures came into place. He chats with Argyle’s Alex Kucharski about how they pivoted to deliver the issue and what he learned from launching the magazine’s re-brand during the pandemic.
Crisis management: Leading amidst uncertainty
As the former national media relations manager for McDonald’s Restaurants of Canada, I’ve had an insider’s view at how big corporations both prepare and respond in real time to issues and crises, both globally and locally.
Chronicling COVID: Victoria DiPlacido, ELLE Canada
As we explore how COVID-19 has impacted journalism, Argyle’s Alex Kucharski chats with Victoria DiPlacido, digital director at ELLE Canada, about balancing the need for information and entertainment tailored to Canadian women, how she’s surviving isolation while supporting local businesses, and the work she is most proud of.
Equitable engagement – beyond COVID-19
Battling the horrible internet of very rural Ireland to connect with my cocooned in-laws. Facilitating a 23-member Task Force on Zoom to build consensus on a report. Learning how to involve family - from my 95-year old grandparents to 6-year old niece – in a multilingual virtual birthday party. Chairing non-profit board meetings with members juggling tough COVID conversations, introversion, and cramped family spaces.
How consumers have changed – and how marketers can adapt
As the economy reopens, what will be the lingering impact of COVID-19 on the way Canadians live, work and shop – and what will it mean for businesses, communicators and marketers?