June 3, 2020

When silence isn’t golden

A personal reflection on racism, violence and our moral responsibilities as citizens. Watching the news this week has been a sickening, heartbreaking experience: the tragedies of lives taken, families torn apart and communities divided by anger, racism and violence.

Responsive image

Responsive image

May 29, 2020

Argyle named Canadian Agency of the Year for 2020

We’re proud to announce that Argyle, one of Canada’s largest and fastest-growing communications consulting firms, has been named 2020 Canadian Agency of the Year by PRovoke Media, the leading source of news and analysis on the global public relations industry.

 

Responsive image

May 28, 2020

Chronicling COVID: Adam Radwanski, Globe and Mail

As climate risk and action have become mainstream business and investor concerns in the last year, it finally felt like climate policy journalism would start getting the serious space that it deserved. At last, climate considerations would shape national dialogue about our future and priorities.

 

Responsive image

May 26, 2020

Stop utilizing! A plea for plain language

There was a time when those who could write, wrote. Then came e-mail, and blogs, and Twitter. Now we are all writers, putting out impossible amounts of content on a seemingly infinite array of platforms, and with COVID-19 we’ve seen an explosion of content – not all of it clear, and very little of it consistent.

 

Responsive image

May 21, 2020

Chronicling COVID: Lance Chung, Bay Street Bull

Lance Chung, Editor in Chief of Bay Street Bull, joins us this week for our Q&A series exploring COVID-19's effects on journalism. Lance and his team were putting together their ‘30 under 30’ spring issue when social distancing measures came into place. He chats with Argyle’s Alex Kucharski about how they pivoted to deliver the issue and what he learned from launching the magazine’s re-brand during the pandemic.

 

Responsive image

May 19, 2020

Crisis management: Leading amidst uncertainty

As the former national media relations manager for McDonald’s Restaurants of Canada, I’ve had an insider’s view at how big corporations both prepare and respond in real time to issues and crises, both globally and locally.

 

Responsive image

May 14, 2020

Chronicling COVID: Victoria DiPlacido, ELLE Canada

As we explore how COVID-19 has impacted journalism, Argyle’s Alex Kucharski chats with Victoria DiPlacido, digital director at ELLE Canada, about balancing the need for information and entertainment tailored to Canadian women, how she’s surviving isolation while supporting local businesses, and the work she is most proud of.

 

Responsive image

May 12, 2020

Equitable engagement – beyond COVID-19

Battling the horrible internet of very rural Ireland to connect with my cocooned in-laws. Facilitating a 23-member Task Force on Zoom to build consensus on a report. Learning how to involve family - from my 95-year old grandparents to 6-year old niece – in a multilingual virtual birthday party. Chairing non-profit board meetings with members juggling tough COVID conversations, introversion, and cramped family spaces.

 

Responsive image

May 7, 2020

How consumers have changed – and how marketers can adapt

As the economy reopens, what will be the lingering impact of COVID-19 on the way Canadians live, work and shop – and what will it mean for businesses, communicators and marketers?

 

Responsive image

May 5, 2020

Chronicling COVID: Sarah Turnbull, Parliamentary Journalist

Journalism is essential during a crisis – and harder than ever during a pandemic when a reporter can’t get close to their sources. That’s why Argyle is turning the tables by interviewing prominent Canadian journalists. We aim to learn how they are coping, staying on top of the 24/7 news cycle, delivering fresh angles and insight, and engaging with communicators.