Communicating for Change: Five Lessons from Argyle’s Second Annual Community Day
We (virtually) hosted over 50 participants representing 35 organizations from coast to coast – here are our top five takeaways.
The Centre Cannot Hold: Why the Pope’s holding statement on residential schools fails
Warning: This post contains distressing content. On June 6th, Pope [...]
Indian Day Schools Community Support: The challenge of trauma-informed communication
While there are always barriers, there are always solutions.
Canada’s budget: The message, the meat & the meaning
The mission: To rebuild citizens’ relationships with government
And the winner is…..thoughts on the 2021 PR award season
Industry awards represent the best of communications, marketing and public relations work, but how do you know your submission is a winner? Argyle's Kim Blanchette shares what she's learned about putting your best projects forward.
Purposeful or purpose-washing?
More than words, corporate purpose is the strategic North Star that drives action and delivers sustainable profits.
Reopening to Revival: An Interview with Greg Kane, VP of Marketing, UPS Canada
In a post-pandemic world, the importance of remaining vigilant and agile while keeping employees engaged, motivated and safe is critical.
Financial communication: Bridging the wealth gap
As the wealth gap widens, financial communicators must invest in education for the next generation.
Clubhouse: Leveraging the new social media app as brands and thought leaders
Breaking down the newest viral audio-only platform and diving into how brands can use the app to build deeper connections with customers.
The kids are all right: Is 2021 the year of Gen Z?
As Gen Z grows in size and influence, brands need to understand this diverse demographic more deeply.