There is a new urgency in the global conversation about racism. Led by the Black Lives Matter movement, this conversation is now happening across countless communities, companies and industries – including the public relations industry.
As climate risk and action have become mainstream business and investor concerns in the last year, it finally felt like climate policy journalism would start getting the serious space that it deserved. At last, climate considerations would shape national dialogue about our future and priorities.
Communicating climate change has always taken courage. Now, it will take all that we can muster.
Among the endless stream of look-alike COVID-19 emails from organizations, one struck me like a bolt of lightning.
This past week, Jill and I attended World Social Marketing Conference 2017. I was just as excited to present ChangeMakers’ work on SAFE Work Manitoba as I was to learn from the global social marketing community. I wasn’t disappointed on either front. Here are just a few things I learned at #WSMC17 and that I’ll be thinking about as I work with the rest of the ChangeMakers team to create sustainable behaviour change for our clients.