Argyle brings home record number of awards representing outstanding work across Canada
Argyle team wins ten CPRS National Awards of Excellence
Argyle team wins ten CPRS National Awards of Excellence
Lessons in adaptation and innovation from Canada’s top communicators
Sponsorships are nothing new in the world of marketing, but sponsoring an event for $10 million dollars would be crazy…wouldn’t it?
Super Bowl LI was a night of historic firsts in football records - but did the advertisers bring the same excitement to their portion of the program? When a 30-second spot costs $5 million, the stakes are high – and that can make it even harder for a message to break through. Here are some ChangeMakers’ top picks of this year’s Super Bowl ads.