Influencer Marketing

Chronicling COVID: Lance Chung, Bay Street Bull

By |2020-09-09T17:28:26-04:00May 21st, 2020|

Lance Chung, Editor in Chief of Bay Street Bull, joins us this week for our Q&A series exploring COVID-19's effects on journalism. Lance and his team were putting together their ‘30 under 30’ spring issue when social distancing measures came into place. He chats with Argyle’s Alex Kucharski about how they pivoted to deliver the issue and what he learned from launching the magazine’s re-brand during the pandemic.

Chronicling COVID: Victoria DiPlacido, ELLE Canada

By |2020-07-17T09:10:21-04:00May 14th, 2020|

As we explore how COVID-19 has impacted journalism, Argyle’s Alex Kucharski chats with Victoria DiPlacido, digital director at ELLE Canada, about balancing the need for information and entertainment tailored to Canadian women, how she’s surviving isolation while supporting local businesses, and the work she is most proud of.

How consumers have changed – and how marketers can adapt

By |2020-07-17T09:28:20-04:00May 7th, 2020|

As the economy reopens, what will be the lingering impact of COVID-19 on the way Canadians live, work and shop – and what will it mean for businesses, communicators and marketers?

Chronicling COVID: Sarah Turnbull, Parliamentary Journalist

By |2020-07-17T09:31:04-04:00May 5th, 2020|

Journalism is essential during a crisis – and harder than ever during a pandemic when a reporter can’t get close to their sources. That’s why Argyle is turning the tables by interviewing prominent Canadian journalists. We aim to learn how they are coping, staying on top of the 24/7 news cycle, delivering fresh angles and insight, and engaging with communicators.

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