In a recent LinkedIn article, Argyle Executive Vice President Harlan Loeb explains how corporate reputations are vulnerable during a crisis but can be improved and restored if companies lean into their values when communicating their position honestly.
“When a crisis or scandal emerges – and practically every organization will face one – how a company and its leadership responds says a lot about their values. Ethics and values matter to employees, prospective talent and customers.”
Future-Proofing in the Wake of a Crisis: Reputation Recovery is a Nuanced Skill | LinkedIn