After seeing our society and our economy plunged into chaos and uncertainty in 2020, the first quarter of 2021 gave us an equal mix of COVID fatigue and measured optimism about the future.
A key contributor in keeping the flow of goods moving in a world now dominated by e-commerce and tasked with the delicate mission of delivering live-saving vaccines across the country, UPS Canada was literally in the middle of it all.
In this latest installment of our video series that explores the changing landscape of communications in a post-pandemic period, Louis Payette, Director of Corporate Communications, sat down with Greg Kane, Vice-President of Marketing at UPS Canada, for his thoughts on the importance of remaining vigilant and agile to identify and seize opportunity – while keeping employees engaged, motivated and safe.
About the author:
Louis Payette is a Director in Argyle’s corporate communications practice and a seasoned spokesperson and crisis communications trainer.